
Moon Munch
Branding Study/ techniques
Moon Munch is a sleep-friendly food brand designed for late-night snackers and night owls who crave something satisfying without disrupting their rest. With a playful yet clean identity, the brand embraces childlike indulgence while maintaining a focus on health and sleep-supportive ingredients.
The packaging and branding evoke a sense of nostalgia and comfort, reinforcing the idea that late-night snacking can be both fun and functional. The product line features thoughtfully crafted treats made with natural ingredients, ensuring a guilt-free experience. Moon Munch turns midnight cravings into a moment of delight, offering a balance between whimsy and wellness.